Virtual: America’s Sauna Culture

AMERICA DOESN’T HAVE A SAUNA CULTURE: MYTH OR REALITY?

Adam Bamba Tanaka moderates a panel discussion on the “new wave” of sauna culture, delving into the history of authentic sauna in the U.S., reasons for its current popularity, differences in sauna between urban and rural areas, and how the panelists’ businesses are contributing to growing sauna culture in this country.